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The Shoei Company is a Japanese manufacturer and distributor of high-tech motorcycle helmets which compete internationally at the high end of the market. Shoei helmets are famous for their aesthetic qualities, their toughness and durability and, in recent years, for their versatility as well. As an example of the latter, the Shoei helmet product line now includes the Hornet-DS, a rider-configurable helmet which makes this single helmet suitable for both on-road and off-road riding.